The Vehicle Tracking Survey 2008 was conducted amongst 150 fleet influencers and decision makers within the UK. The respondents were made up of professionals that are either responsible for, or have an influence on, car, van, commercial vehicle or mixed fleet operations for their companies.

The Vehicle Tracking Survey 2008 was designed to measure the uptake of vehicle tracking amongst fleet operators, how the technology is being used, and what barriers are preventing more companies from adopting a solution.

Key Findings in the report include:

• Vehicle tracking is now used by more than a quarter of fleets within the UK, with uptake greatest amongst commercial vehicle fleets (30%) and operators with more than 100 vehicles (31%). Furthermore, penetration was particularly high in the utilities (86%), logistics and road transport (40%), and service management (38%) sectors.
  
  
• Amongst users of vehicle tracking, 76% of claimed that the technology was adding value to their business from a range benefits including reduced costs (44%), increased productivity and fleet performance (46%). In terms of reduced costs, many fleet operators are now making on average a 12% saving on their fuel bill and lowering overtime claims by 13%.
  
  
• More than half of companies not using vehicle tracking have considered investing in the technology, but over a third are still unaware of the benefits it can provide. Furthermore, only 48% of these operators thought tracking could benefit their business, and only 44% believed it could offer a return on investment.
  
  
• 85% of vehicle tracking users said they were satisfied with their current solutions provider. However, some negativity towards the vehicle tracking sector still exists with 35% of respondents not using a tracking system suggesting that the reputation of the industry was being affected by the financial viability of operators, overselling and technology concerns.